merchandisability JUST WRITTEN FOR YOU
/mɜːr.tʃənˈdɪzəbɪlɪti/ · mer.chan.dis.a.bi.li.ty
noun
- The quality or state of being able to be merchandised, especially in a way that is attractive or appealing to customers. The company's merchandisability was a key factor in their decision to expand into new markets.
noun
- The ability to be sold or marketed as a product, especially in a way that is profitable or successful. The designer's merchandisability was evident in the way her brand was able to appeal to a wide range of customers.
noun
- The process of making something more attractive or appealing to customers in order to increase sales or revenue. The company invested in merchandisability by rebranding and repositioning their products in the market.
Did you know? The concept of merchandisability is closely related to the idea of 'product placement', where a company's products are strategically placed in a way that is appealing to customers, often in order to increase sales or revenue.