search engine optimization
/sɝr.tʃ ɛŋ.aɪn ɔp.tɪ.maɪˈzeɪʃən/ · syl·la·ble break·down with mid·dle dots: search.en.gine.op.ti.miza.tion
noun
- The process of improving the visibility and ranking of a website in search engine results pages (SERPs) through various techniques, including keyword research, on-page optimization, and link building. The company hired a team of SEO experts to optimize their website and improve their search engine rankings.
noun
- A set of strategies and techniques used to improve the visibility and ranking of a website in search engine results pages (SERPs). The SEO strategy included a combination of keyword research, content creation, and link building to improve the website's search engine rankings.
verb
- To improve the visibility and ranking of a website in search engine results pages (SERPs) through various techniques. The company optimized their website to improve their search engine rankings and drive more traffic to their site.
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Did you know? The term 'search engine optimization' was first coined by Danny Dover in 2003, but the concept of optimizing websites for search engines dates back to the early days of the web.
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