traditional advertising
/trəˈdɪʃənəl ædˈvɜːr.tɪsɪŋ/ · trad.ish.on.al.ad.ver.tis.ing
noun
- The use of established methods and mediums to promote products or services. The company's traditional advertising campaign included print ads in major newspapers and television commercials during prime-time shows.
- A style or approach to advertising that emphasizes traditional methods and mediums. The agency's traditional advertising strategy focused on creating a strong brand identity through consistent messaging and visual branding.
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Did you know? Traditional advertising has been around for centuries, with ancient civilizations using public displays and performances to promote goods and services.